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I don’t read a ton of books these days, I’ve just got too much to do.

But as an entrepreneur and blogger, I’ve got to keep my education growing.

Although blogs are great sources to learn from, nothing beats a well written book by an author who really knows the subject matter.

Since my time is limited, I try to choose what books I purchase carefully.

I check out a number of different books written on a subject, read at least 4 or 5 reviews and skim through many of the other ones before making my purchase.

As many of you know, I do video screen casts for WordPress bloggers and our hosting customers. But I’m wanting to push ahead and venture beyond simply creating screen capture videos.

To do that, I need to expand my knowledge in the “how to create online videos” arena, so I did what many people do, I bought a book.

Since I don’t read a ton of books, I don’t do many book reviews… I know, big discovery!

But when I purchased Get Seen: Online Video Secrets To Building Your Business and began reading it, I knew right away that I had to write a post about the book.

What Videos Can Do For Your Blog

Author Steve Garfield begins the book by talking about how popular videos on the Web are and why you might want to put your own videos on the Web.

Video allows you to tell a much richer story than you ever could with just words and pictures alone. Video enables you to engage the viewer emotionally.

Wait! Did he say emotionally?

Isn’t that what all those guru bloggers tell us we need to do? Engage our readers and spark some kind of emotional response?

If video does that, then I want some more of it! That’s what we all hope to accomplish on some level with our blogs, right?

And if we can tell a good story, invoke an emotional response, and put a real person in front of our readers, then we increase our ultimate goal of, wait for it….

A connection.

What more could you ask for, except maybe a house in Hawaii.

Topics Steve Covers In The Book

If you’re going to create video on the Web, realize that there’s a learning curve. It’s not as simple as hit record on your camera and record yourself talking.

Here’s something to think about which many newbies to video blogging get wrong.

Which of these three do you think is the most important in terms of priority?

• What video camera you use?
• What audio source you use?
• Lighting

The answer might surprise you.

It’s lighting.

These are the kinds of secrets you’ll learn today so that you can skip ahead much quicker than the person just “learning as they go”.

The book is filled with everything you need to know about creating, editing, and publishing videos online.

You’ll learn about:

• Different cameras and which might be the best for you
• Lighting and recording sound options
• Creating screencasts
• How to record and shoot your videos
• Editing your work
• Sharing your videos in social networks
• How to broadcast live online

Even better? Steve interviews a number of online video publishers to see what they’ve learned over the years and how we might skip ahead in our own learning curve.

Conclusion

If you’re looking to start creating your own videos online, Get Seen in my opinion is a must have for your bookshelf.

You’ll learn what equipment fits the bill for your needs, how to record your shots, how to edit your work, and get your videos seen online, all for under $20. Now that’s a steal in my opinion.

If you have a story you want to tell, this book will help you tell it.

Please note the links to this book contained in this article are my amazon.com affiliate links. This in no way has swayed my appreciation of this book.

So, are you wanting to create videos one day?

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