Google's PageRank: We All Love It, We All Hate It

Thu, Mar 20, 2008

Blog Optimization/SEO

Google Page Rank

Some people pay a lot of attention to it. They toss and turn in bed at 3am thinking, what else could I do?

What is it that soaks their pillows at night with sweat?

PageRank – our official stamp of approval our buddy Googlebot gives our sites.

Some people work really hard at obtaining a good PageRank while others ignore it and just focus on what they do; and if a good PageRank comes of it, so be it.

My philosophy is I write for my website’s visitors and not search engines; however, I try not to do anything that would piss off our little friend, Googlebot. When creating a title I make sure to put them in those header tags search engines love so much.

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5 Responses to “Google's PageRank: We All Love It, We All Hate It”

  1. Barbara Swafford Says:

    Hi John,

    Page rank……It does make me wonder why so many get hung up on this. I realize it may help to rank higher in the SERP’s, but quality content and keyword phrases will do the same thing.

    Anytime we start writing for the search engines, we risk sacrificing the quality of our work. So even if we have a high page rank, if what we write doesn’t attract visitors (and make them want to stay/subscribe), all that work is for naught.

    Barbara Swafford’s last blog post..Do I Need A GPS To Navigate Your Blog

  2. John Hoff Says:

    Exactly. The funny way it works is the more real and useful you are to people, and not necessarily search engines, the more links you may get – which in turn ups your PageRank.

    Isn’t that one of Issac Newton’s Laws or something?

  3. Gini Says:

    I’m a little late to chime in on this, but my last blog post is so relevant to this topic I just had to mention it. It’s been driving me crazy how hung up on PR people seem to be getting. Any new thoughts since you wrote this post?

    Gini’s last blog post..Google Page Rank and How Totally Unimportant It Should Be (Even Though It Isn’t)

  4. John Hoff Says:

    Hi Gini, thanks for the comment and you’re always welcome here.

    I agree, a lot of people get hung up on their PR when in fact, there are more important factors to getting traffic to your site. I think PageRank is something people can put a number to. It’s real, they see it and it shows how popular their sites are. But those who are a bit more experienced know better.

    For me, not much has changed. I do have the Firefox addon to see a website’s PageRank but I really don’t let that sway any decisions I make.

    I’m a Yahoo! person. I like their search engine better, their website better, and I like their PPC better (cheaper and still tons of traffic). There is no greater social media hub than Yahoo!

  5. digitei Says:

    Anybody know when the next pagerank update 2010?


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